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Marketing Case Study

Client wanted an Online Marketing Campaign for one of their Products.

This customer wanted to initiate an online marketing campaign for the sale of one of their products.

Marketing Campaign

Since no one marketing campaign is equal, we provided a pictorial view of the campaign flow as part of our marketing document and roadmap.


There was much more to this project than the image shown here. It required extensive research. Once the goal for the sales campaign was determined, we finalized each step of the process to provide a excellent deliverable and successful outcome.

Because of the nature of the customer and product, we are not able to go into detail about the product and service; however, using this approach increased their close rate by more than 30 percent.


Terri Shearer, the president and owner of several companies, has been in the technology and training business since 1982. Terri has been self-employed since 1996 and has worked in digital marketing since 2006. Terri's experience working for, owning, or consulting to companies such as AT&T, Charter Communications, Berlitz/Telelangue Language Schools, National Association of Electrical Distributors, YellowPages.com, Anheuser-Busch, Aditi International, Merck, Skillsoft, Instancy, Ralston Purina, Motorola, Data General, and Wave Technologies, to name a few, continues to give her leading-edge experience. Companies she has owned or have had majority ownership include: ShearTech Advantage, ShearLearn Global and Aditi International.

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